Baby boomers are set to retire in the next 10 to 15 years, and more so, they are driving the economy into the direction of health and wellness. Increase in demand for travel and leisure, gym and spa subscriptions, health supplements, anti-aging cosmetics, and retirement and vacation homes has been seen in the recent years as this demographic has been preparing for their golden years. Based on a study by the Philippine Retirement Authority, there will be approximately 778,961 baby boomers all over the world set to retire by 2025.
The Birth of the Baby Boomers
This demographic was born post World War II, between the years 1946 to 1964, and they have been recognized as a formidable economic force due to their substantial number, and sheer spending power based on their demands and needs. As baby boomers grew, so did the economy, and goods like clothes, snacks, toys, tie-in products with fast food chains, and rock and roll, became all the more popular.
The baby boomer generation is also one of the longest-living generations in history, and as such, continue to generate powerful economic activity. As they age, however, the demands shift from diapers in their infancy, to rock and roll and the Ford Mustang in their teens, and now real estate, investments, and health, beauty, anti-aging, and wellness.
Retirement and Baby Boomers
Since we are in a wellness era, where people of all age brackets, but more so baby boomers, are more conscious about their health and wellbeing, a shift into viable investments have gone into those offering a more holistic approach in this regard. Real estate has been one of the investments that baby boomers are looking into, as the value of land and property do not depreciate. It can be a good source of passive income, and at the same time, the shift into a healthy lifestyle gave birth to wellness estates. Here, baby boomers can retire and live out their lives in a simple manner, with organic farming at the core, presenting a sustainable means of living.
Hacienda San Benito is the first of its kind in the country, integrating residential and agricultural lots for property owners. Residents can enjoy the cool mountain breeze of Mount Maculot and Mount Malarayat, while ensuring that they still have the comforts of urban living at their fingertips. Perfect in its location, Hacienda San Benito is situated in Lipa City, Batangas, one of the best and ideal locations to retire in the Philippines. Here, they can maintain sustainable lifestyle through their own farm lots where they can grow their own crops and vegetables. The ambiance and vibe of the entire Hacienda is perfect for those who seek an integrated and balanced lifestyle.
The Philippines is now marketed as one of the top destinations to retire, and it ranked in InternationalLiving .com’s top 25 countries to retire in the world, due to low cost of living, entertainment, diverse natural setting, and amenities tailor fit for retirees. There are even expat incentives set by the Philippine Retirement Authority for financial and business aid, and easy processing of visa without expiry. Though infrastructure, health care, and other safety concerns are present, overall, the Philippines as a retirement and investment home for expatriate and local baby boomers is definitely viable and enticing.
To know more about Hacienda San Benito or to schedule a visit, please contact Ms. Wariane at (02)275-0241/ 0908-8957995 or email wtorrente@pinnacle.ph
